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CASE STUDY: Halima

18

Pieces of coverage

710M

Online Readership

872K

Estimated Coverage Views

106

Radio plays

Radio & Playlists

Halima’s ‘Wildflower’ was a repeat feature with the BBC, being spun by three different BBC presenters including Rakeem Omar, Sharna Bass and Gagan Grewal. The track also featured in the renowned Playlist ‘The Alfitude A-List’.
Here’s a rundown of all the stations that spun ‘Wildflower’:

Publications

KAIYA’s ‘Introspect’ featured in great publications ranging from top 40 lists to community favourites.
Here’s the rundown of all the publication features:

“I suddenly became conscious of the fact that art was this thing that moved people and I wanted to be a part of it.”

– says Halima

Raised between Lagos and London, Halima began her prolific exploration of art from an early age writing songs in Pop-punk band, HeadRush. By the age of 14 she was producing neo-soul and electronic tracks and by 21 had created her own label One Percent Genius, releasing her self-produced singles that have garnered over 5 million cumulative streams. Halima’s music has been featured on Spotify’s Pollen and New Music Friday, Apple Music’s Feels and Pitchfork’s What’s Good playlists. The single and music video for ‘Ford Cardinal’ was featured on the Fader and 2019s ‘Holding Me’ with Beshken debuted on BBC Radio 1Xtra. Her latest release ‘Break’ has been featured on Lyrical Lemonade. In addition to her production work, she scored the film ‘Violent Nights’ and is currently working on Christian Ghosn’s forthcoming feature length film.

XYZ her debut EP is out now!

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