They are on the cusp of reshaping the music landscape with their unique fusion of genres, seamlessly melding metal, punk, and rock. Their magnetic presence has graced renowned stages, most notably the iconic Wacken Open Air festival.
Given the nature of their punk and metal foundations mixed with the distinctive industrial sound of German rock, this campaign focused on securing placements based on a combination of genre-specific and mood-specific criteria. We also managed to secure editorial placements on Deezer as part of a multi-channel combined support strategy.
This campaign was specifically designed to target a completely new audience, aiming to expand the band’s reach and engage people with a genuine interest in the genre and industrial sounds.
20
Playlists Placements
Spotify Popularity Score
28
35,200
Streams
Growth in Popularity Score compared to his previous release
120% better score
Average length of playlisting a placement
13.5% more time
Brunhilde enlisted the help of Liberty Music PR to push their latest single ‘Apartment 213’ across radio stations worldwide. The campaign achieved a total of 264 confirmed airplay throughout the campaign, with key highlights including rotational play on Hard Rock Hell Radio, MM Radio and plays across the Amazing Radio Network. Overall the track garnered airplay across a wide variety of stations based in over 10 countries including the UK, Canada, Switzerland and Italy.
