CASE STUDY: Mr. Dutch

Bright Ukpabi, better known as Mr. Dutch is a young Afro-Pop musician who burst onto the scene with hits such as Antidote, Keys To My Heart and Eno Finish featuring Burna Boy. His motivation stems from his sheer tenacity that comes from exuding who he is and where he comes from. He represents not only Nigeria, but Africa as a whole. Arriving in South Africa with the intention to expand his music and to make more structured connections, Mr. Dutch draws inspiration from being African and wants the rest of the world to experience this beauty through his music. He believes he is educating strangers on a culture that is deep-rooted in Africa’s sound and it beats with the ebb and flow of everyday life. Mr. Dutch creates music by understanding the culture of the continent, by doing this, he believes it is very easy to produce meaningful projects that are truly felt by its listeners