We help artists, managers and labels hugely expand their reach where their target audience is paying the most attention: on social media. Through leveraging the influence of power users, those with a highly engaged audience. We then match the appropriate influencer to the music campaign ensuring there is a strong synergy. Usually through a bespoke and tailored strategy via Instagram, Snapchat, Twitter and YouTube, you can expect to see highly engaged listeners.
Influencer marketing is a form of marketing in which focus is placed on influential people rather than the target market as a whole. It identifies the individuals that have influence over the potential client’s listeners.
We hand select suitable and verified Instagram influencers based on key words and variables best fit to the Artist’s Brand. The influencers posts drive traffic to a smart URL link in there bio. The potential fan can then choose where to listen to the music. E.g. Spotify, Apple Music etc…
The type of posts can be newsfeed posts (picture or video), stories and live videos. The posts can be uploaded at any part of the campaign.
*The influencer above is an example; not a guaranteed placement.
You may be paired up with someone like-minded and/or similar. Please do not expect this influencer and/or tier.